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B2B Lead Generation through Content Marketing: Renkert Oil (Business-to-Business)

December 13, 2022/in Business-to-Business, Portfolio/by Matthew C. Bloom

About the Project THE NEED As a leading supplier of specialty oils, Renkert Oil needed a content marketing strategy that would hit its niche audiences, such as: Lubricant makers (motor oil, industrial oils) in the market for refined base oils Thermoplastic elastomer (rubbery plastic molding), sealant and adhesive manufacturers who use process oils in production […]

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https://matthewcbloom.com/wp-content/uploads/2022/12/Renkert-home-screenshot.png 569 1436 Matthew C. Bloom https://matthewcbloom.com/wp-content/uploads/2019/04/Matthew-C-Bloom-Content-Marketing-Logo.jpg Matthew C. Bloom2022-12-13 14:11:132022-12-19 17:33:04B2B Lead Generation through Content Marketing: Renkert Oil (Business-to-Business)
girl with 3D printer

The Next Phase of 3D Printer Programs in Education: Why Standardization is the Key to Successful Scaling (Technology)

November 8, 2021/in Portfolio, Technology/by Matthew C. Bloom

About the Project THE NEED Dremel DigiLab had already established itself as a leader in supplying K-12 schools with 3D printers. Following a decade of success helping instructors across the U.S. launch their 3D printing programs, the sales director was interested in providing guidance for school systems seeking to scale up these programs. The sales […]

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https://matthewcbloom.com/wp-content/uploads/2021/11/3D-printer-standardization-white-paper-scaled.jpg 1707 2560 Matthew C. Bloom https://matthewcbloom.com/wp-content/uploads/2019/04/Matthew-C-Bloom-Content-Marketing-Logo.jpg Matthew C. Bloom2021-11-08 17:26:222021-11-08 17:26:24The Next Phase of 3D Printer Programs in Education: Why Standardization is the Key to Successful Scaling (Technology)
Cover image for attorney-focused financial white paper

Before the Sun Goes Down: Will You Be Ready to Retire? (Financial)

January 22, 2020/in Financial, Portfolio/by Matthew C. Bloom

About the project THE NEED Joe Delaney, California-based financial advisor and managing director of Lifeguard Wealth, recognized that he had a number of attorneys among his friends, acquaintances, and clientele. He felt he understood the challenges unique to the attorney space and identified it as a niche he wanted to focus on. What he needed […]

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https://matthewcbloom.com/wp-content/uploads/2020/01/Before-the-Sun-Goes-Down-v1.png 594 936 Matthew C. Bloom https://matthewcbloom.com/wp-content/uploads/2019/04/Matthew-C-Bloom-Content-Marketing-Logo.jpg Matthew C. Bloom2020-01-22 13:02:202020-01-22 13:02:20Before the Sun Goes Down: Will You Be Ready to Retire? (Financial)
ALS Construction homepage

ALS Construction (Service Industries)

October 18, 2019/in Portfolio, Service Industries/by Matthew C. Bloom

About the project: THE NEED ALS Construction, a custom home builder and family business in the Hilton Head Island, SC area, had secured Hazel Digital Media to redesign their outdated website. Jason Hazel of HDM connected me with Brent Swofford, ALS’s marketing manager. The new site needed cleaner copy that utilized SEO best practices. And […]

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https://matthewcbloom.com/wp-content/uploads/2019/10/ALS-site.png 841 1876 Matthew C. Bloom https://matthewcbloom.com/wp-content/uploads/2019/04/Matthew-C-Bloom-Content-Marketing-Logo.jpg Matthew C. Bloom2019-10-18 12:33:032019-10-18 12:33:03ALS Construction (Service Industries)
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Recent Posts

  • B2B Lead Generation through Content Marketing: Renkert Oil (Business-to-Business)
  • The Next Phase of 3D Printer Programs in Education: Why Standardization is the Key to Successful Scaling (Technology)
  • Before the Sun Goes Down: Will You Be Ready to Retire? (Financial)
  • ALS Construction (Service Industries)
  • Avondale United Methodist Church (Not-for-Profit)

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