In web content development, compelling copywriting can be just as important as a responsive UX or eye-catching graphics. Here are some places to look for good writers.
Fear not, web developers!
Good content writers aren’t as hard to find as you might believe.
You may not have to look far …
In fact, they might be right under your nose. Try this list of tips for starters.
1. GOOGLE SEARCH FOR LOCAL TALENT
If your client’s website features a local business or nonprofit, hiring a writer who gets the local culture can be a huge payoff.
This isn’t necessarily a rule of thumb, but someone who knows the lay of the land could add some local flavor to your content development.
So before you cast your net across the web, try a Google search for writers in your (or your client’s) geographical area.
If you’re not sure where to look across the vastness of the internet, Copyblogger is a good place to start.
Copyblogger is home to dozens of qualified copywriters and content strategists who have undergone a rigorous certification process.
(Full disclosure: yours truly is among them.)
This isn’t to say you’ll definitely find what you need here.
But with so many talented marketers at Copyblogger with varied experience, this is a great site to check out.
Even if you don’t have a 1st-degree writing connection in your LinkedIn network, there’s a good chance you have a 2nd.
Take a stroll through the LinkedIn circles of designers, developers, or clients you’ve collaborated with in the past. You might be pleasantly surprised.
4. INDUSTRY CONTACTS
Sometimes the best option is a writer who’s worked in the niche you’re working in.
Whatever it is: financial, education, tech, construction, cosmetics, try reaching out to anyone in your network who’s in the industry.
Chances are, they know a content writer (or of one) who’s worked on a project eerily similar to yours.
5. FREELANCE PLATFORMS
If you have a specific task in mind, a fly-by-night freelancer might be a quick and easy solution for bite-sized tasks.
But if you’re looking to forge a more collaborative partnership with your writer, that might be harder to find in a cold lead.
THE BEST WRITER FOR YOUR CONTENT DEVELOPMENT NEEDS IS OUT THERE …
Or we could be right here!
Just like no two web design projects are the same, every content writer brings something a little different to the table.
The right one can take your content development to the next level.
Not sure what you need?
If we’re not the right fit for your content marketing needs, I might know someone who is. Who knows? Always worth it to reach out.